Spring 2023: Home Line

Role: Brand Manager

November 2021 - September 2022

My first season leading the design process, from vision to design to production. Here I found my natural talent in creating high-level vision for the brand’s DNA, setting the foundation & imparting the building blocks needed by my team for success. I enjoyed the team dynamics in mentoring & leading the design team to create new product based on this unifying vision while also anticipating market changes for the upcoming season’s direction.

– Trend / Vision, Materials / Techniques, & Color –

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– Design Development –

Using the vision created above, I led both hard & soft design in development of: indoor dinnerware, serveware, drinkware, bedding sheets, quilts, comforters, throws, table decor, rugs, pillows, table lighting, home fragrance, decorative storage, & furniture.

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– Final Pre-Production Samples –